Mt. Juliet, TN - January, 2014
The Mapex Drum Company has created a new series of drums and hardware specifically designed for aspiring players ready to replace their beginner kits or for younger players in search of a no-nonsense, mid-priced drum set that is a breeze to tune and maintain.
Mars Drums: The Mars Series Shell Packs offer shallow depth 100% Birch shells complete with the new SONIClear™ Bearing Edge, which increases the contact between the drumhead and shell and allows the head to sit flat on the edge. The SONIClear™ bearing edge produces a stronger and more centered pitch and makes the drums remarkably easy to tune.
"The drum manufacturing community hasn't paid a lot of attention to the importance of bearing edges over the years. Specifically, players have had a difficult time tuning their drums and making them sound good because the apex of the edge is too far to the outside of the shell and they can't get the drumhead to sit flat", states Mike Robinson, Director of Marketing for KHS America. "That frustration, especially for players who are learning the art of tuning their drums, can lead to a lack of enjoyment and less time playing. The SONIClear™ Bearing Edge solves those issues and enables players to get a great sound even without much tuning experience. This is a truly significant breakthrough that all our customers will benefit from."
However, Mapex didn't stop there. They've taken design innovations found on their premium line of Saturn IV drums and brought them into the mid-range to enhance the performance of this gig-quality series. The SONIClear™ rack tom suspension system increases overall resonance by preserving vibration in the shell and drumheads and preventing the loss of energy that can make drums sound choked.
Mars Hardware: The new Mars hardware series is designed to be paired with Mars kits, or is the perfect step-up hardware choice to replace the beginner hardware that came with your first kit. The double-braced Mars stands are heavy duty, but they're not overbuilt. This all-purpose hardware is available in packs or as individual pieces, and comes in a choice of chrome and a special Black plated finish and will endure years of constant playing and abuse.
Never before has a drum and hardware series offered so much in the way of sound, ease of tuning and overall cutting edge looks. A wide selection of finishes and cutting edge configurations are available and will be seen in stores in early March of 2014.