Mt. Juliet, TN - March, 2014
During the Winter NAMM show in January, representatives from the Music and Sound Retailer magazine presented the Mapex team with 2 of their coveted awards. Music retailers voted in a nation-wide poll and Mapex came out on top for the following:
BEST DRUM SET OF 2013 - Saturn IV Series - The new features and finishes on Saturn IV are a continuation of the major R&D and Marketing direction changes for Mapex. Together with respected artists around the globe, the Mapex team created the next evolution of the Saturn line, featuring a host of upgrades including: SONIClear™ tom suspension, SONIClear™ floor tom legs, low-contact bass drum claws, Memory Mark™ bass drum spurs, new style-badge and lug casing, free-floating bass drum mount (optional), and some really striking new finishes. While holding true to the Maple/Walnut hybrid shell formula that's made Saturn a unique and respected pro-level kit, the new look and features mark a significant departure from the Saturn (and Mapex) of old. "The Mapex team is proud to have received the "Best Drum Set of 2013" award for our Saturn IV series" states Mike Robinson, Director of Marketing. "As a rule, all of our product design, marketing, and sales decisions are made with the goal of creating the best possible customer experience, so it's especially gratifying when our customers recognize those efforts by voting for us. There's something special happening with the Mapex brand and KHS as a company. It may sound like an overly simple strategy, but the truth is that we just try to do the right thing for our customers."
BEST PERCUSSION ACCESSORY OF 2013 - Falcon Hardware Series - We spent a lot of time working with artists to define the concept based on their real-life needs. They felt that extreme adjustability was the goal, but only if the adjustments could be made simply and quickly. Knowing their needs were shared by all drummers, we designed a collection of hardware that includes simple to operate features and conveniences that would benefit players in the studio, on tour, or even in the woodshed.
“We are honored to have received the award for Best Percussion Accessory for 2013 for our Falcon Hardware Series.” comments Mike Robinson, Director of Marketing for KHS America. “Our R&D team engineered features into each element of the series that provide consumers with practical solutions to very common problems while our creative team designed new silent salesperson packaging and POP to help our retail partners with sell-through. It was a great team effort and shows what can be accomplished when everyone involved is focused on the customer experience.”